Thursday, February 20, 2020

Marketing Essay Example | Topics and Well Written Essays - 750 words - 39

Marketing - Essay Example Around fifteen to twenty years back, most of the information was taken from the books in order to gain knowledge, but today knowledge is gained from the internet. All the libraries, journals, reports, and magazines can be accessed from the internet making it easy for people to get more knowledge (Muan). Another positive impact of technology on human relation is the communication, because human are able to contact each other from every part of the world which can create strong bonding between them. Apart from the technological advantages on human relations, there are many negative aspects of this advancement as well (Muan). Previously people use to coordinate with each other and discuss their issues but now, people have become more individualistic, and there is a certain distance between them. The families use to converse, argue, share joys within the members of the family, but technology has changed the human relations and now they desire to remain in their personal life that consist s of gadgets, cell phones, and internet (Muan). Every effort has its concluding point, but the advancement of technology has continued for many years, and it is expected that it will prolong in the upcoming years as well. There are many technologies that are not tested, yet but technologies that have been launched prove that it has become an integral part of humans and it is not possible for them to survive without technology. Since the role of the internet has become imperative for reaching the right target market and getting information of the clients, the role of technology in marketing has increased, and organizations now requires experts who can use and implement new technology in the marketing field (Shugan). The technology is significant for companies that are willing to apprehend their clients and building new relationships with these clients by using interacting tools. Previously, the organizations use to depend on their field persons for marketing

Tuesday, February 4, 2020

Economy of Ancient Athens Research Paper Example | Topics and Well Written Essays - 2250 words

Economy of Ancient Athens - Research Paper Example Hellenistic period corresponds with the death of Alexander the Great in 323 BC and the annexation of the original Greek by Rome (Oliver, 2007). Athens is considered as the cultural centre of the Ancient World. During this period, Athens city was no longer in imperial power and struggled to maintain the existing territory overseas in Cleruchies and Attica (Amemiya, 2007). Military and political dynamics influenced the economy of Athens during this period by making it more fragile. The ongoing war in Attica required the Athenians to protect their grain reserves. The Athens significantly contributed to financing the city and defense from enemies (Oliver, 2007). Thesis statement: the Ancient Athens economy had a dual system of financing that included taxation and private contributions that were geared at financing the grain supplies during famines and wars. The Hellenistic period in Athens ranges between 322 BC and lost of the Athenian naval power in 229 BC during the Lamian war. The Lam ian war (323 B.C – 322 B.C) was fought by a coalition of cities including Athens and led to the Macedonian victory and death of Alexander the Great. ... The loss of the Athenian naval power and subsequent loss of Mounychia during early Hellenistic period shifted the available resources to the defense of the rural areas in order to protect the local grain production (Rostovzeff, 1967). The defeat also limited the capability of Athens to import grains due to diminished revenues and increasing aggression with the neighboring grain producing states and cities. The Athenian authorities were eager to develop a military with a clear command, infrastructures and enough manpower to counter any threats to the countryside grain reserves (Amemiya, 2007). In this case, the defeat limited the grain production capacity since many men were forced to join the military and defend the local grain production (Jones, 1940). The trade policy was aimed at securing vital commodities such as timber and grain and also providing revenue. The Ancient Athenian state was closely intertwined in political, social and economic circumstances and sought to promote tra de in order to secure imports (Amemiya, 2007). Athens started honoring elite native citizens and also foreign potentates who provided large scale trade thus declining the power of the demos (Jones, 1940). Majority of the people were small scale farmers that were largely subsistence but they bought goods like metals which they could not produce. The agricultural foods produced were grains, vegetables and olives (Rostovzeff, 1967). The Hellenistic monarchies in Athens raised enough grains for their own consumption and also export. However, natural disasters and droughts sometimes damaged the harvest thus leading to a severe shortage of grain. The Athens paid for their grain through exporting olive oil and wine that found a lucrative market in